Special stickers this year cover info on host cities, facts and figures, and the history of the tournament.

The EURO 2020 collection is once again supported by a digital version, presented by Panini and Coca-Cola. There are special stickers covering every aspect of the competition, with information about the host cities and the history of the tournament. The collection will be supported by a multi-faceted marketing strategy including a heavyweight TV and digital campaign, a national newspaper promotion, nationwide sampling initiatives, print advertising as well as a dynamic social media campaign. As football fans young and old, we've all been there completing swaps with our friends trying to collect every sticker for our book, but have you ever wondered how much it costs to fully complete Panini sticker books? Chris Clover, head of marketing – Sport at Panini UK and Ireland, commented: “The sense of anticipation for our UEFA Euro 2020 Tournament Edition official sticker collection is huge.This year’s Euros are bigger than ever, with 24 teams in the finals, and Panini’s album is bigger too. As Euro 2020 approaches, Panini has announced the launch of the UEFA Euro 2020 Tournament Edition official sticker collection. With the Euro kicking off tonight, there's a buzz in the air as we can gather with our mates at the pub to watch the matches. Road to UEFA EURO 2020 Panini is a spectacular and exciting prelude to what will be the next European Championship of Nations in 2020.

The unique codes available in the Euro 2020 Panini sticker packs can be redeemed for free digital stickers. Those who manage to complete their entire Panini 2020 digital album will also have the opportunity to participate in a random prize draw. Yes, Panini, those legends of football collectibles, have once again produced the official tournament stickers and album – and they’ve passed on a stack of them to give away to Sun Sport readers!Utilizamos cookies propias y de terceros con finalidades analíticas y para mostrarte publicidad relacionada con tus preferencias a partir de tus hábitos de navegación y tu perfil.

The UEFA EURO 2020™ Tournament Edition official sticker collection features 23 players each and every squad. This is the 11th official sticker book for a EURO, the relationship between Panini and UEFA stretching back to the 1980 finals in Italy. The best of European football are here in the eagerly anticipated UEFA EURO 2020 Tournament Edition Official Sticker Collection from Panini! Plus there are special stickers covering every aspect of the competition, with information about the host cities and the history of the tournament.com/paninistickeralbum and offers users the chance to collect 11 players from each of the 24 participating teams, with the chance to collect 24 Fan Stickers for swaps by Coca-Cola.

Chris Clover added: “Panini sticker collections are the sparks that ignite fan excitement for international football tournaments, and this year will be no different. For those like me who were worried England would have the likes of Dele Ali, looking at the England page it looks pretty much to date (i. The 103 third parties who use cookies on this service do so for their purposes of displaying and measuring personalized ads, generating audience insights, and developing and improving products.First in the Spanish market has edited the collection Panini Stickers Road To Uero 2020 collection of worship for all football lovers of the old continent. Featuring all 24 qualifying national teams are represented along with federation logos, group shots and, for the very first time, 23 players for each squad! Teams are arranged by official tournament group, with complete stats and analysis as well as updated squads and strips: a perfect way for fans to prepare for this exciting competition. Your information will only be used to administer this Promotion in accordance with our privacy policy. Digital users can connect with collector groups around the world, share their stickers and challenge and play with friends.